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Do companies need a crisis plan or social media crisis plan? (Part 1)
Without question, my favorite part about Twitter is crowdsourcing. I can’t count the number of times I’ve had a passionate POV or a question I couldn’t answer, shared it on Twitter, and been amazed at...
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Do companies need a crisis plan or social media crisis plan? (Part 2)
In this part 2 of a series, Justin Goldsborough examines whether a company needs a crisis plan or a social media crisis plan? Part 1 of the series can be found here. Kai MacMahon One of my specialties...
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Do companies need a crisis plan or social media crisis plan? (Part 3)
In this third, and final part, of the series, Justin Goldsborough examines whether companies needs crisis plans or social media crisis plans? Part 1 of the series can be found here, and Part 2 is...
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Are You Getting Credit for the 3Rs of PR?
I don’t think PR professionals give our industry enough credit. And it starts with the fundamentals. As in those of us who are practicing them aren’t claiming them. And that’s our bad, because we...
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How to Take Your Career from Social Specialist to Strategist
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